Speed Optimization
Performance audits and optimization to improve WordPress speed and Core Web Vitals.
Faster WordPress website = better UX, better rankings, better conversion. We optimize for real-world speed—not just a single synthetic score.
WPRun improves performance with a measurable workflow: baseline → bottleneck map → prioritized fixes → verification → stability plan.
The Problem
Slow WordPress is rarely one issue. It’s usually a stack:
- Heavy themes/builders and unused assets
- Unoptimized images and third-party scripts
- Caching/CDN misconfiguration
- Database bloat and slow queries
- Hosting limitations (CPU, I/O, PHP workers)
- Core Web Vitals issues (LCP/INP/CLS) caused by front-end patterns
What We Do
Performance Audit (Baseline)
- PageSpeed Insights + Lighthouse snapshots
- GTmetrix / waterfall analysis
- Core Web Vitals review (lab + available field signals)
- Plugin/theme performance risk review
- Hosting & server configuration check
Implementation (Optimization)
- Caching setup — page/object cache where appropriate
- CDN configuration — Cloudflare/other + asset caching rules
- Image optimization — compression, modern formats, responsive sizes, lazy-load
- CSS/JS optimization — defer/async, reduce render-blocking, remove unused where safe
- Database cleanup — revisions, transients, overhead; query sanity checks
- Font strategy — preload, subset, swap; reduce layout shifts
- WooCommerce tuning — cart/checkout performance, fragment handling, query hotspots
- Server tuning — PHP versions, OPcache, HTTP/2/3 readiness, Brotli/Gzip, headers
Verification
- Before/after benchmarks on agreed key pages
- Regression checks (forms, checkout, critical templates)
- A short “what changed” report + maintenance guidance
Before / After
We document:
- Baseline scores and key bottlenecks
- Post-optimization results and what moved the needle
- A prioritized “next level” roadmap (optional)
Packages
One-time Optimization
Best for sites that need a solid performance reset.
Speed + Maintenance Bundle
Best for keeping performance from drifting after updates, content changes, and new scripts.
FAQ
Can you guarantee a 90+ PageSpeed score? We optimize for real-user speed and CWV improvements. Scores depend on theme, content, third-party scripts, and hosting. We’ll set realistic targets after the audit.
Do you support Elementor/Divi/page builders? Yes. We optimize within the constraints of your stack and recommend pragmatic improvements.
Will optimization break the site? We implement changes carefully, validate key flows, and keep rollback options for risky steps.
Related Services
- WordPress Maintenance Services | wp.run
- WordPress Technical SEO Services | wp.run
- Custom WordPress Development | wp.run